Tim Brown: Design Thinking
This morning, Northumbria design students were treated to a talk by IDEO director — and former alumni — Tim Brown talking about design thinking and his company's forays into social innovation through IDEO.org and Open IDEO. Will a designer's DQ ('design quotient') be to them what Klout is to those in social media? Who knows.
The audience of MA and BA design students were also given a quick rundown of some of the social innovation related design PhD research happening here:
- Mersha Aftab (third year) on design competencies and innovation in regards to large companies
- Priti Rao (writeup) on design for the poor in India
- Laura Warwick (first year) on design problem framing and the social services in the North East of England.